Launch New AdWords Product Checklist

How to build a landing page specifically for AdWords: Setup a new landing page specifically for this product’s ads. You can do multiple to correspond with AdGroups and Ad copy, but we’re going to just do one landing page per product for now. One call to action is a Buy on Amazon button that send them … Continued

Setting Up Optimizely for WordPress

The launch of Optimizely X appears to be fairly new, I haven’t learned much about it. The old issue I used to have with Optimizely was that it couldn’t test PHP values, such two different gravity forms. It appears the Optimizely X will fix that, and you can install it with Composer. But I’m going … Continued

Setting Up Facebook Pixel Tracking

Assuming you already have a Facebook Ads account setup– Go to https://www.facebook.com/ads/manager/pixel/facebook_pixel My preferred method: In the top sub-navigation menu select: Setup Pixel A modal window will popup asking if Use an Integration of Tag Manager, or Copy and Paste the Code– select Use an Integration of Tag Manager Choose Your Solution– Select Google Tag Manager Install … Continued

How We Use Mixpanel

Mixpanel has been a tool long talked about that I have yet to try. I’ve heard good things, but it’s hard to jump into a new analytics tool because there are an overwhelming amount these days. So I’m really just picking the one I’ve heard the most good things about, and am going to do … Continued

Quickstart: Setting Up New Macs

Login to Apple ID, setup a separate password for login (recommended) Change profile picture Setup Dark Theme in System Settings>General Setup hidden dock in System Settings>Dock Remove all unused apps from the dock Download Chrome from Safari and set as default browser (cleanup and organize extensions) AdBlock Boomerang for Gmail Google Mail Checker Honey Page Ruler … Continued

Setting Up Migrate DB Pro with Composer and Bedrock

Visual guide and resources found below. How to Push a database: Install Migrate DB Pro to Composer Commit to Github and re-deploy the site Setup Migrate DB Pro on staging/production site: Activate the newly found plugins Click ‘settings’ (or navigate to tools>migrate db>Settings tab) Check ‘accept push requests allow this database to be overwritten Copy the Rest … Continued

Gravity Forms Notifications Using the Twilio Add-on

Instant Lead Notifications: When I built a website on Bootstrap earlier this year, we were using to Zapier to notify the client of leads and submissions. When you’re a hosting company branded around being fast, you want to be punctual getting back to the prospects. To keep my overhead low, I was on the free … Continued

Setting up Call Tracking and Recording with Twilio

• go to twimlbin.com • click create a new twimlbin • under the xml encoding tag type:    – <Response> (capital letter needed)    – under that insert: <Dial record=”true”>555-555-5555(# to forward to)</Dial>    – close: </Response> • any invalid twiml will show in red tags • grab your twimlbin url and copy • go … Continued

How to Install Paid Plugins with Composer

Add the plugin to a remote server: Upload the plugin to a Github repo. Add a composer.json. Or you can just use my repo: Add the repo’s remote url to the composer.json. Below that, add a line like this to make sure Composer requires it. Note: You won’t need those commas at the end if it will … Continued